Trader Joe's Brand flour

[james]

Re: Trader Joe's Brand flour

Wow. I have to think about this for a minute.

50lb bags for Giustos organic flour from San Francisco?

James

[sjmeff]

Re: Trader Joe's Brand flour

Here's a post about it on the KA blog:
Say it ain?t so, Joe?s! | King Arthur Flour - Bakers? Banter

S

[james]

I went to TJs today (as I do most days), and for the first time saw that they have replaced King Arthur flours with TJ brand flour. Interestingly, they are the two same types -- All Purpose and White Whole Wheat, which has me wondering if this is a private label deal with King Arthur. They don't get downward price pressure at their other retail locations by selling at a low price through Trader Joe's. This is a completely uninformed guess.

Does anyone know anything about this?

I will keep looking into it. I wrote the other day that KA flour I buy through TJ's is a pretty reasonable percentage of my caloric intake.

Hmmmm.
James